Atomos marks 10-year anniversary with Shogun 7 promotion

Atomos, Shogun 7, Promotion, HDR monitor, Jeromy Young, Shinobi SDI

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This week, Atomos continues its 10-year anniversary celebrations with the launch of a special offer on its popular Shogun 7 monitor-recorder-switcher. From March 13, 2020, customers purchasing a Shogun 7 can choose between two complimentary gift options. For professionals looking to upscale their workflow, there’s the option to add a Shinobi SDI five-inch HDR monitor to their order for no extra cost. Or alternatively, kit out a new Shogun 7 by opting for a free AngelBird 500GB SSD drive and Atomos sunhood bundle.

Over the past decade, Atomos’ much-loved monitor-recorders have given video producers of every genre more capability to get the very best performance from their cameras and even more flexibility to use the content they’re capturing in more creative ways.

Jeromy Young, CEO and founder of Atomos said:

“The evolution of Atomos’ monitor-recorders since we first launched back in 2010 has exceeded all of our wildest expectations — from the stunning screen specification that our developers have achieved for our newest models, such as Shogun 7, to the enthusiasm with which so many corners of the video production industry have embraced the creative opportunities offered by recording in ProRes RAW. I’m immensely proud of what our engineers and developers have created and even more excited about what the next 10 years could bring.”

Shogun 7 is perhaps the best example so far of the ambitious vision that’s fuelled the meteoric rise of Atomos monitors since 2010. With a 1,000,000:1 screen contrast ratio, 15+ stops of real range shown on-screen, a 360 zone backlight display, up to 3,000 nits of brightness and a DCI-P3 wide color gamut, the accuracy of what you see on the Shogun 7’s seven-inch HDR display is astonishingly true to life. Add to this the ability to record in 4K and beyond, in multiple codecs, including Apple’s ProRes RAW, and live switch between four camera sources and you can see how this multi-tasking monitor gives production teams unbelievable creative control.

For customers wondering which anniversary gift to select with their new Shogun 7 purchase, Young explains the benefits of teaming a Shinobi SDI with a Shogun 7:

“Combining a Shinobi SDI with a Shogun 7 is a great way to get more visibility and control of what you’re capturing when filming live, multicamera content. Use your Shogun 7 to live switch between four camera feeds and then monitor the mixed program output on a fifth channel output to the Shinobi. The next day, take your monitor duo out on a single camera
shoot, mounting a Shogun 7 as a director’s monitor and recorder on the camera, then rig the Shinobi up front as the camera operator’s monitor.”

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