Masstech has announced the appointment of Adrian Hoile as its sales manager for UK, Middle East & Africa (MEA). Adrian has been with Masstech in the role of EMEA Business Development Manager since May 2019.
Adrian brings over 20 years of experience with media content and archives. In various roles he has helped deliver content solutions for many of the major sports and media broadcasters and federations in Europe and the rest of the world.
Before joining Masstech, Adrian was with EVS for over 7 years working with the Media Archive Director Team, and previously he was the Manager of BBC Sport where he managed the move of the department from London to Salford and the selection and roll-out of new technology for the Archive in Media City.
Prior to the BBC Adrian held key roles at UEFA and IMG Media.
Trevor Morecraft will continue in his role as key contact for specific accounts in the Middle East, working alongside Adrian.