IBC, one of the globe’s most coveted media, entertainment, and technology show, has always been an event underlined by the sentiment: by the industry, for the industry.
In its 2018 edition, IBC attracted over 55,000 attendees from across 50 countries around the
world, exhibiting over 1,700 latest technology companies, and serving a debate-leading conference, at Amsterdam. It allures thousands of attendees to the Dutch capital every year, and in- corporates a magnanimous display of products, services, vendor solutions and exhibits, belonging to the broadcast industry.
By virtue of its successful execution year after year, IBC2019 is here to beat its own record. This year’s event promises to be an improvised version of its previous ones. The International Broadcasting Convention (IBC) has evolved
extensively from its technical broadcast origins, encompass- ing the length and breadth of media creation management and delivery. It has established itself as one of the most respected and sought-after conventions, and it continues to go from
strength to strength.
From new learners through to the top executives driving the industry’s momentum; IBC2019 will boast of theatres hosting exclusive demonstrations, presentations, research from lead- ing R&D labs; and blockbusters on show at its custom built Big Screen. The show is expected to satiate the needs of every kind of visitor, whether creative or technical, giving them a chance to explore all that the mega event has to offer, across six days of exhilarating insight and innovation.
IBC2019 CUSTOMER JOURNEYS
With so much happening over the five days at the gala event, IBC has introduced a concept where it will help visitors plan their schedule to ensure they derive maximum value from their visit to IBC2019. The team has curated personalised journeys for visitors belonging to various domains. For aspir- ing leaders, the tour will focus on learning more about the industry, keeping up with the latest trends, and understanding competitors to help them build a career. For technical experts, IBC2019 will include guided tours to help them learn about new products in the market, and opportunities to promote their organisations. Latest technical developments related
to software and cloud services will be benefitting software seekers visiting the show. For innovators, the show will display immersive technologies and dedicated gaming-zones. Thought leaders will get the opportunity to hear from industry pioneers and the most forward-thinking companies. Buyers will be able to meet suppliers and attend curated conference sessions, and sellers will get an opportunity to know what their competitors are doing. The event will instigate numerous networking opportunities, thus, catalysing business relations between start-ups and big media conglomerates.
IBC2019 will host a plethora of conferences reviewed by industry experts, to help induce new ideas and foster con- nections amongst industry pioneers. Key elements of the IBC2019 Conference include an experienced panel, discussions, and keynotes from renowned speakers and experts. Featuring some of the foremost thought-leaders, innovators, and policy makers in their fields, the Conference will help
explore new strategies, understand business disruptors, chart future technological progress, and uncover the future roadmap of the industry.
The conference is aimed at shaping the future of the broad- cast industry, by posing as a common ground and allowing the emergence of breakthrough concepts. It is expected to be an unparalleled global destination for discovering and debat- ing the loopholes and opportunities being hurled at the media and entertainment industry. With sessions across five days of intense brain-storming discussions, we can only expect the most innovative ideas to come forth. Claire Hungate, ex CEO,
Brave Bison Group PLC, and ex CEO, Warner Bros, will open the IBC2019 Conference. Cécile Frot-Coutaz, head – YouTube EMEA, YouTube, will accompany Hungate in the opening keynote. Some of the many conference sessions to be conducted across five days include:
• Global Business Gamechangers: Where’s the money coming from?, by Gina Nieri, executive board member, Mediaset; Olivier Jollet, MD – EuropDominique Delport, president – International, VICE
• Tech Talk: ‘Hey radio, tell the DJ I’m stuck in traffic,’ by Jorma Kivela, CTO and co-founder, Jutel Oy; Rik Bauwens, lead developer, VRT; Paolo Casagranda, R&D area co-ordina- tor, Rai – Radiotelevisione Italiana SpA; Dickson Ross, editor in chief, Engineering & Technology magazine
• Production Master Class – Delivering Live Football & Rugby in HDR, by Andy Beale, chief engineer, BT Sport; Prinyar Boon, product manager, PHABRIX
• Convention Keynote by Andy Serkis, actor and film director, Pluto TV; tor, The Imaginarium; Carolyn Giardina, technology editor, The Hollywood Reporter
• Hollywood’s vision for the future of production in 2030
with keynotes by Jim Helman, CTO, Movie Labs; Shadi
Almassizadeh, VP, Motion Picture Architecture and Engineering, Disney
From Lounge Talks exploring diversity and sustainability in media, to Tech Talks plunging into the current trends; and from industry leaders giving exclusive business insights to global YouTube stars revealing the consumption habits of the next generation – The IBC Conference will have it all.
The Global Gamechangers’ stage will welcome the big- gest talents making waves in the industry. The 2019 Global
Gamechangers include Gary Shapiro, president and CEO, CTA, and Lisa Opie, MD, UK Production, BBC Studios.
A key initiative for the conference this year, threaded throughout the programme is diversity. In 2017, IBC’s represen- tation of women on stage was 14%, which increased to 37% in 2018. This year’s speakers include:
• Cécile Frot-Coutaz, head - YouTube EMEA, YouTube
• Fiona Morgan, head - Inspiring Action, British Sky Broad- casting
• Kate Ward, president, Refinery29 International
• Maria Garrido, CEO, Havas X
• Tamara Howe, chief content officer, Vice EMEA
• Sarah Barnes, director, People & Culture, Bauer Media
Celebrating everything from exceptional stand design on the IBC Exhibition show floor to innovative thinking and research in technical papers, and from creative collaborations between technical partners and end users to outstanding achievement awards given at the Judges’ discretion - the IBC Awards Cer- emony is a coveted event at the show every year. This year, IBC will introduce two new categories: Young Pioneer Award, which will recognise creative and technical talent, and Social Impact Award, for exceptional accomplishments in diversity, inclusiv- ity, and the environment.
With an impressive line-up of presenters, judges, and guests, the awards function will enable business networking with the crème-de-la-crème of the industry. The IBC2019 Awards Cer- emony will be hosted by Kasia Madera, world news presenter, BBC, and one of the main anchors of Newsday. Awards will presented across categories including:
• Innovation Awards: Content Creation, Content Distribution, Content Everywhere
• Exhibition Stand Design Awards: Most Innovative Use of Shell Scheme Space, Best Smaller Free Design, Best Larger Free Design
• Outstanding Achievement Awards: International Honour for Excellence, Judges’ Prize, Special Award, Best Technical Paper
OTHER EXCITING HAPPENINGS
In a first for IBC, the show will host a live esports tournament; two professional teams from ESL’s National Championships in Germany and Spain will go head-to head in a live Counter-Strike battle. It will be showcased in the
RAI Auditorium, taking advantage of the integration of world class technology.
The Big Screen forum will allow visitors to hear from the talent behind the camera, on everything from cinema and big- event programming to boxset dramas. It will enable a deep-dive into the technology bringing content to our screens. Some sessions amongst others include:
• Game of Thrones as you’ve never seen it before: panel session and screening – The Long Night, Season 8, Episode 3, by Steve Beres, SVP, Studio & Production Services, HBO
• Rocketman: The story of the music, by Andy Patterson, music editor
• Planet innovation: A BBC Studios natural history showcase, by Colin Jackson, senior innovation producer, BBC Studios; Maria Norman, head – Production, Natural History Unit, BBC Studios; Andy Corp, head – Technology, BBC Studios; Rachel Butler, producer, BBC Studios
The Future Zone will provide a glimpse of futuristic disrup- tive technologies across the broadcast and media industry. The advisory board includes David Crawford, professor, and Muki Kulhan, MD, Muki International Ltd. IBC Content Everywhere will include a dedicated exhibition to aid visitors in expanding their knowledge and understanding of the latest trends and strategies doing the rounds of the online TV and video industry.
The IBC Executive Forums are exclusive, invitation-only club bringing together eminent leaders under one roof. They are curated with an aim to help pioneers expand their network and nurture business relationships. It will also include the Leaders’ Forum, specifically focussed on how to form positive partner- ships, delving into what businesses need to do to transform, evolve, and thrive – including acquisition, collaboration, ad- vancing company culture, and talent acquisition. Expert panels and case studies will deconstruct the industry’s super alliances, discussing how specific deals were done, in turn instigating inspiration from these success stories. The Telco & Media In- novation Forum will explore the digital landscape including the advent of 5G, IoT, and on-the-go content. The Cyber Security Forum will focus on the protection of the content supply chain, from keeping blockbuster films and TV shows secure during the various points of edit across the globe, to protecting the rights of billion-dollar sporting and live events.
IBC2019 is here, and we will be there to witness the thrill!