With both Canada and the United States gearing up for national elections, Bannister Lake is offering media organisations web-based solutions to complement and augment their on-air presentations and expand election coverage. Bannister Lake HTML5-based web widgets use multiple static and real-time data sources to provide online and mobile audiences with easy-to-navigate, map-based visualisations to dig deeper into contextual election data. As broadcast audiences continue to drift online, the solution provides broadcasters with an opportunity to retain audiences with dynamic election graphics synchronized with their on-air presentations.
The visual, animated, and interactive web widgets allow users to easily navigate directly to specific election races, districts, or regions to retrieve results. This capability provides broadcasters with more editorial options, allowing their on-air productions to focus on national trends, background, key races, and upsets, while the online presentation can provide a more localised and interactive presentation. Web widgets can be embedded directly into web pages or into applications to take full advantage of audiences using any device.
Web widgets can also be incorporated into on-set presentations via touch-screen displays, allowing presenters to walk viewers through important races and examine election trends.
Bannister Lake offers broadcasters two election software products; Elector, designed for parliamentary style elections and Chameleon, which is equipped with an election module geared toward U.S. elections. Both solutions allow producers to take full advantage of Bannister Lake's industry-leading query, data management, and RESTful API capabilities. Web widgets expand upon Bannister Lake's expertise in handling election results data while creating exciting new opportunities for journalists to target online and mobile audiences.