Preview: BroadcastAsia2019

All about BroadcastAsia2019 - where content is curated, technologies explored, and business relations established
Brodcastasia, Broadcastasia2019, Singapore, Event, Technology, Production, Broadcast, Media, OTT, Sports, Sportscasting, Esports, Summit, Asia, Connectechasia, UHD, HDR, Content, 5g, IP, 4k, Animation, Sound, Light, VFX, Graphics, Cloud, Digital, Live production, Post Production, Motion capture, Virtual production, Camera, Tripod, Newsroom, Studio, Newsgathering, Radio, Video, Audio, 3D, Ai, Artificial intelligence, Ml, Machine learning, Iot, Internet of things, Big data, Blockchain

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Asia’s must-attend international event for media,entertainment, and technology professionals, BroadcastAsia2019 is almost here. The event, to be held at Singapore this month, is a one-stop shop for all things content, innovations, trends, and broadcasting. The show, together with CommunicAsia and NXTAsia, form ConnecTechAsia - Asia’s technology platform for ICT, broadcast and enterprise technology and services.
The event focusses the spotlight on the plethora of changes and adaptations hitting the broadcasting and digital multimedia industries, everyday. Every year, the expo allows exhibitors to lead the disruption by showcasing their technology and innovative products at the expo. This, in turn, aids them to expand their business network, form meaningful partnerships, and discover new opportunities.

A SUPERCHARGED ARENA POWERED BY STRONG THOUGHT LEADERSHIP, THE SUMMIT IS INSPIRED BY INNOVATORS AND ENABLERS, TECHNOLOGY CHAMPIONS AND LEADING ORGANISATIONS AT THE FOREFRONT OF DIGITAL DISRUPTION. THE SESSIONS WILL HELP REIMAGINE THE ENTIRE BUSINESS VALUE CHAIN, IN TURN HELPING SKEW DIGITAL SOCIETIES OF THE FUTURE.

The event has attracted local, regional, and international visitors under one roof – every year since its inception. It has helped instigate strategic alliances between businesses, along with helping organisations gain valuable exposure owing to theme-specific dedicated pavilions. Visitors and exhibitors can make the most of the event, by connecting with the cream of the industry, at networking sessions. Companies will be able to maximise their brand’s reach via ConnecTechAsia’s extensive marketing campaign along with BroadcastAsia’s focussed campaign.

UP FOR GRABS

The event is anticipated to feature an end- to-end value chain of the digital multimedia and broadcasting technologies including:
• 4K/UHD content production
• Animation and VFx
• Audio mixer/audio production
• Cloud broadcasting
• Content creation/management
• Digital display
• esports technology, sportscasting
• IP delivery (audio/video)
• Lighting and grip
• Live production
• Motion capture/virtual production
• Newsroom/TV automation systems
• OTT content delivery
• Post-production  workflow
• Radio  automation systems
• Sportscasting solutions
• Storage workflow and solutions
• Video processing/content servers

Attendees trying technology hands-on at BroadcastAsia

Attendees trying technology hands-on at BroadcastAsia

The event is expected to attract visitors belonging to diverse verticals of the industry including TV/radio broadcasting, advertising, services and consultancy, audio/dubbing/recording facilities
and services, cinema operation/movie distribution, cinematography/photography, computer graphics and animation, content aggregation, esports organisers, education and training institutions, film/TV/video production, government organisations, houses of worship/venue owners/concert promoters, manufacturers/distributor/ systems integrators, multimedia production and services, new media – ePublishers/ website hosts/brands/online video, production and post-production houses, R&D/testing and measurement services, recording studios, rental houses, software/ IT services, streaming media services, video duplication and distribution.

THE SUMMIT

ConnecTechAsia2019 Summit is a collective of brain-storming sessions by industry technocrats, and thought-provoking conversations with fellow industry peers. The summit fosters one to be part of a connected ecosystem – spanning over three packed days of inspiring keynotes, focussed tracks, and engagement sessions with decision makers, sectoral stakeholders, and digital communities.

The Summit at BroadcastAsia

The Summit at BroadcastAsia

A supercharged arena powered by strong thought leadership, the summit is inspired by innovators and enablers, technology champions and leading organisations at the forefront of digital disruption. The sessions will help reimagine the entire business value chain, in turn helping skew digital societies of the future.
Themes for the summit will revolve around progressive topics, which call for attention and deliberation. Combined keynote stage (Shaping Future Societies) will address futuristic agendas and technologies. Some topics of interest include:
• Artificial Intelligence (AI) and Deep Tech
• Smart Connectivity & The New Age of Media
• Internet of Things (IoT) and the Smart Cities
• Security of Things
• Blockchain and Big Data
• OTT, UHD, 4K, 8K
• The New-Age Advertising Marketplace
• 5G & The Connected Battlefield
• IP Broadcast
• Next Gen Broadcasting Technologies and Business Monetisation
• Immersive Technologies and Data Intelligence

TECH SHOWCASE

IP broadcasting
IP-based broadcasting solutions are expected to grow from 20% of the total market revenue, to 50% by 2019. It is anticipated to grab eyeballs, sooner than expected. In addition, Frost & Sullivan’s recent analysis has highlighted that the routers, switchers, and master controls market is gradually upgrading from software-defined infrastructure (SDI) to Internet Protocol (IP)-enabled products, to provide cloud-based virtualised services to consumers. BroadcastAsia2019 will focus in-depth on this far-to-go trend, and the recent shifts in market fads.

IP-BASED BROADCASTING SOLUTIONS ARE EXPECTED TO GROW FROM 20% OF THE TOTAL MARKET REVENUE, TO 50% BY 2019. FROST & SULLIVAN’S RECENT ANALYSIS HAS HIGHLIGHTED THAT THE ROUTERS, SWITCHERS, AND MASTER CONTROLS MARKET IS GRADUALLY UPGRADING FROM SDI TO IP-ENABLED PRODUCTS, TO PROVIDE CLOUD-BASED VIRTUALISED SERVICES TO CONSUMERS.

Live production
Live production in the form of live sports, events streaming, and variety shows, has been a rapidly-expanding domain providing lucrative business opportunities. However, workflow concerns such as cost effectiveness, resource intensity, and the need to provide viewers with an interactive, immersive viewing experience across platforms, have had content providers and broadcasters seek information on how to overcome these challenges. The event this year will shed light on the latest technologies related to live production, with tips and tricks to increase efficacy for the live production business.

Technology on display at BroadcastAsia

Technology on display at BroadcastAsia

Content media security
Content creation and management are concepts well-known to the broadcasting industry. What needs attention - is how equipped is a company in dealing with piracy and content security. Content consumption is at an all-time high across the globe, which is why it becomes imperative to comprehend the importance of content media security. BroadcastAsia2019 will aggregate the latest solutions for enterprises looking to ensure the delivery of secure media services for consumers.

UHD/HDR
Storytelling has never been more evocative and graphic. According to IHS, more than half of all TVs sold in 2019, will be 4K/UHD. UHD and HDR technologies are constantly evolving by the year, with broadcasters eager to capitalise on what the technology offers. At BroadcastAsia2019, attendees will get the opportunity to witness showcases of a wide range of innovations and knowledge- sharing sessions led by experts, pertaining to these technologies.

OTT VIDEO SUBSCRIBERS ACROSS ASIA PACIFIC ARE ON THE RISE, WITH SUBSCRIPTION REVENUES FORECASTED TO HIT $10 BILLION BY 2021. ACCORDING TO RETHINK TECHNOLOGY RESEARCH, THE MARKET IS SET TO ATTRACT 200 MILLION SUBSCRIBERS IN 2021. THE EVENT WILL HELP GARNER NETWORKING WITH KEY PLAYERS OF THE GLOBAL OTT INDUSTRY.

OTT and alternative content platforms Conventional means of consuming content have now become extinct. With the easy accessibility of high speed broadband,
and the ever-increasing demand for smartphones and smart televisions, OTT content market has grabbed the biggest slice of the pie. OTT video subscribers across Asia Pacific are on the rise, with subscription revenues forecasted to hit $10 billion, by 2021. According to Rethink Technology Research, the market is set to attract 200 million subscribers in 2021. The event will help garner networking with key players of the global OTT industry, helping broadcasters to stay ahead of the game.

Esports
The esports boom has consumed every broadcaster alike, since it is one of the fastest-growing sector in the live-sports industry. In a report by the Financial Times, it has been predicted that 11.1 billion esports videos would have been streamed by 2020. Bolstered by high demand for related content, the est-$1.7 billion industry is one of the biggest drivers for augmentations in live production. Disruptive technologies have refurbished the traditional ways of broadcasting sports live.
BroadcastAsia2019 will feature the Esports Arena Studio, a 350 square metre live production studio, which will play host to a live, three-day tournament. Showcasing the latest in production equipment and technologies, the live-streamed event is set to provide visitors with an insider’s view
of what goes behind making an esports tournament, an immersive experience. The Esports Connect will be hosted by live- production leaders, shelling out valuable industry insights.

THEMATIC ZONES

Dedicated floor-spaces for specific themes and concepts will be an added feature at this year’s BroadcastAsia. The optimal exhibition layout will cluster similar exhibitor profiles, to enhance the sourcing experience and provide synergies.

IN A REPORT BY THE FINANCIAL TIMES, IT HAS BEEN PREDICTED THAT 11.1 BILLION ESPORTS VIDEOS WOULD HAVE BEEN STREAMED BY 2020. BOLSTERED BY HIGH DEMAND FOR RELATED CONTENT, THE EST-$1.7 BILLION INDUSTRY IS ONE OF THE BIGGEST DRIVERS FOR AUGMENTATIONS IN LIVE PRODUCTION. DISRUPTIVE TECHNOLOGIES HAVE REFURBISHED THE TRADITIONAL WAYS OF BROADCASTING SPORTS LIVE.


The ProAudioTech Zone will be dedicated to a comprehensive range of robust professional audio systems not limiting to 3D audio, audio equipment for theatres and facilities, DAB+, immersive audio technology, live sound systems, radio automation systems, radio master control, audio post/mastering and others.
The TV Everywhere Zone will cater to technology disruption, including exhibitors specialising in advanced solutions for non- linear broadcasting and latest technological advancements in the creation, management, delivery, and monetisation of content - across platforms.
To heighten the show experience for attendees, the event will host a series of relevant knowledge-based presentations and activities. Some of these include Innovation Hub, TVeXchange, Esports Arena Studio, Content Stage, and Technology Tour.

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