Riedel partners with Semafor, expands presence

Björn Zabell, MD, Semafor Mediateknik AB
Björn Zabell, MD, Semafor Mediateknik AB

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Riedel Communications has announced its partnership with Semafor Mediateknik AB, thereby expanding Riedel's distribution network in Sweden. As a service provider of systems engineering and technology consulting, Semafor will distribute Riedel's Bolero wireless intercom system to Swedish media and broadcasting customers.


"Riedel's Bolero is a game-changer, and we are excited to represent and distribute the product here in Sweden," said Björn Zabell, MD, Semafor Mediateknik AB. "There is large and growing demand in our broadcast and AV markets for intelligent intercom systems like Bolero. With its RF robustness and high-quality audio, this wireless system will greatly enhance our customers' workflows," he added.


A Stockholm-based technology consultancy company, Semafor can look back on 20 years of experience in the broadcast industry. "Semafor is the perfect partner to broaden our coverage of the Swedish market. Björn is a well-respected figure in the industry with profound technological expertise. I am confident that with his assistance, we can firmly establish our Bolero solutions in Sweden," said Tobias Kronenwett, head of sales - Scandinavia, Riedel Communications. "We are excited to work hand in hand to introduce the broadcast, theater, and live event markets to the quality of Bolero," concluded Kronenwett.

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