In line with evolving strategic growth priorities, Sony Pictures Networks India (SPN) has rung in some changes in the leadership team portfolio.
Saurabh Yagnik, will move into a newly created role of EVP–Monetization Strategy & Consumer Insights. In this role, Yagnik, who has been with SPN for over four and a half years, will lead the identification of organic and inorganic monetisation opportunities in partnership with the revenue and channel heads to increase SPN’s participation in the marketplace. He will also leverage consumer insights to identify and facilitate implementation of new business opportunities for the network.
Yagnik moves into the new role from being SPN’s EVP and business head for the English cluster of channels, wherein he was heading AXN, Sony PIX, Sony Le Plex HD, and Sony BBC Earth.
Tushar Shah will take on the role of EVP – AXN, Sony PIX, Sony Le Plex HD, Sony BBC Earth, and Sony AATH. Before the move, Shah was SPN’s EVP and business head – Sony AATH.
Yagnik and Shah will report to NP Singh, CEO, SPN.
SPN, in its 22nd year of operations in India, is a subsidiary of Sony Corporation that owns and operates the Sony Entertainment Network of television channels.