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Masstech Innovations to focus on solving modern content storage challenges at IBC, 2018

Masstech Innovations has announced its focus on showcasing initiatives designed to help video-centric organisations to create optimised storage solutions, utilising cloud and hybrid technologies at IBC, 2018.
Demonstrations include FlashNet, Masstech’s media object storage application that adapts to growing business requirements. A scalable and secure cross-platform content management system, FlashNet integrates with MAM, PAM, NRCS, automation, video server, and library systems to improve efficiency of storage. It uses programmable, rule-based movement workflows that ensure the content is stored in a cost-effective and operationally efficient location. It is an agnostic solution that can be deployed on-premise, in the cloud, or in a hybrid configuration.
“At IBC, we’re looking forward to discussing future-led storage solutions that are not driven by any requirement to sell specific hardware or consumables. In fact, we aim to find out how users can reduce their storage hardware requirements and reclaim some of their IT footprint by embracing hybrid technologies,” said Joe French, CEO, Masstech.
Also on display will be MassStore, Masstech’s media services framework, which features a collection of services that provides media management functions and workflow automation. Built-in integration management simplifies accommodation of disparate systems from multiple vendors. Integrated transcoding capabilities and support for major wrappers and codecs, allow for generation and management of proxies, metadata, and thumbnails. The solution is scalable to meet media organisations’ varying functional and budgetary requirements. By integrating with common NRCS and PAM systems, MassStore automates the archive process, attaches rich metadata to news assets, and enables users to search and view their video archives directly from their NRCS user interface.
Masstech will also demonstrate the ease with which Oracle DIVA archives can be migrated to a Masstech solution, without disruption of services or constraints, on content access.

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