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Elemental Ups Tata sky’s 4k Video Service

Elemental Technologies, the leading multi-screen content delivery player, last month announced that Tata Sky used using its software to process Ultra HD live linear content in high-efficiency video coding (HEVC/H.265) for delivery to Tata Sky 4K set-top boxes.

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 The The DTH player deployed the latest 4K service and set-top boxes for the recently concluded ICC Cricket World Cup 2015 in Australia and New Zealand. The software processed its 4K content in HEVC at 60/50fps for linear streaming to Tata Sky 4K STBs. “The seamless integration between Ericsson and Elemental HEVC compression technology for live 4K streaming enables us to reinforce our technology and industry leadership positions, further adding to our delighted subscriber base,” said Harit Nagpal, CEO & managing director for Tata Sky.

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