Bloomberg ups online content platform

Bloomberg has launched Media Source, a new online platform designed to make it easier for broadcasters, publishers and other companies to access Bloomberg’s media. Media Source showcases Bloomberg’s full library of photos, video footage, short video clips and full-length shows, all of which is updated throughout the day and can be accessed from one place. “The world of global business moves fast, and our goal with this platform is to help others enhance their news content as quickly as stories break,” said Susan Vobejda, Global GM of the Bloomberg Content Service. Bloomberg’s tagging and metadata lets users search across thousands of photos and videos via a universal search function.

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